ASUS announced ZenFone 4 Max

The perfect all-day photography companion

ASUS announced ZenFone 4 Max (ZC554KL), a smartphone designed to be the perfect all-day photography companion, featuring a dual rear-camera system with a 13MP main camera and a 120° wide-view camera, plus a high-capacity 5000mAh battery with ASUS PowerMaster technology for an incredible 46 days of 4G standby time.

ZenFone 4 Max is part of the ZenFone 4 Series of groundbreaking smartphones that are designed to provide the best mobile photography experiences, and the first and only line of smartphones ever to feature dual rear cameras or dual selfie cameras on every model.

ZenFone 4 Max runs on the powerful, yet energy-efficient Qualcomm® Snapdragon 430 mobile platform that works in concert with the high-capacity battery to give users ample power for a full working day and beyond, freeing them from battery-life worries. A Qualcomm Adreno 505 graphics processor further enhances performance and responsiveness and enables ZenFone 4 Max to run the latest, graphically demanding games. ZenFone 4 Max also supports 4G LTE Category 4 for ultra-fast mobile download speeds up to 150Mbps.

ZenFone 4 Max has an exquisite design with a brilliant 5.5-inch IPS display, an aluminum-alloy body, diamond-cut edges and 2.5D-contoured display glass. It is available in three colors: Deepsea Black, Sunlight Gold, and Rose Pink.


See more with dual cameras and 120° wide-angle lens

ASUS ZenFone 4 Max carries a dual rear-camera system, featuring a 13MP PixelMaster main camera and a second wide-view camera with a wide-angle lens that has a 120° field of view. The camera system captures crisp and clear photos and lets users instantly switch to a wider view to fit more friends and scenery in the frame. Phase-detection autofocus acquires focus on both stationary and moving subjects in just 0.03 seconds, even in poor lighting conditions.

ZenFone 4 Max

Making enormous energy go further

Users can never have too much battery life, so ASUS ZenFone 4 Max is designed to squeeze even more power out of its 5000mAh high-density lithium-polymer cell. With its powerful battery and energy-efficient processor, ZenFone 4 Max allows extended use of the phone with up to 46 days of standby time on 4G, 40 hours of VoIP talk time on 3G, 22 hours of 720p video playback, and 26 hours of Wi-Fi web browsing.

ZenFone 4 Max also features ASUS PowerMaster, a suite of intelligent power-management technologies that optimize battery life, ensure battery safety and performance, provide 2X-faster reverse-charging capability, and more. It has 12 safety checkpoints with automatic maintenance settings to keep ZenFone 4 Max’s battery running optimally and provide a 2X-longer average lifespan than other smartphones.


A go-everywhere power bank

With its massive battery power, ASUS ZenFone 4 Max can double as a power bank for charging other devices. Using the included USB On The Go (OTG) cable, the phone supplies 5V at 1.1A for charging attached devices. In this mode, ZenFone 4 Max can still monitor charge levels and will not allow its own battery to drain below 30% capacity.


Premium all-metal design with dual SIM slots and expandable storage

ASUS ZenFone 4 Max embodies the core values of industrial design, pairing beautiful aesthetics with uncompromising build quality to create an exceptional user experience. The finely sandblasted all-aluminum-alloy body with its comfortable rounded sides is enhanced with brilliant diamond-cut chamfered edges, and the contoured 2.5D glass touch screen is matched around the back by a gently curving rear cover that feels natural to hold.

Every aspect of ZenFone 4 Max’s design has been thoughtfully considered, from the balanced positioning of the display to the precise alignment of the retaining screws at the bottom. ZenFone 4 Max is premium design in every detail and is available in three gorgeous colors: Deepsea Black, Rose Pink, and Sunlight Gold.

ZenFone 4 Max comes with two SIM slots supporting 4G LTE speeds up to 150Mbps and an additional microSD slot to expand storage by up to 256GB. Its convenient triple-slot tray lets users install two SIMs and a microSD card in one easy step.

ZenFone 4 Max

For added security and convenience, ZenFone 4 Max has a fingerprint sensor that is conveniently positioned at the bottom of the front panel, allowing the user to unlock the phone even when placed on a table. Its ultrafast operation unlocks the phone in just 0.3 seconds and can also be used for authentication by other apps. It registers up to five separate fingerprints and accurately detects fingerprints regardless of the orientation of the finger on the sensor.

Display, Resolution5.5" HD IPS display (720 x 1280)
Over 400cd/m2 brightness for best outdoor readability
Capacitive touchscreen with 10-point multitouch and Glove Touch
CPUQualcomm® Snapdragon™ 425/430 mobile platform
GPUQualcomm® Adreno™ 505 / 308
RAM / ROMUp to 4GB RAM / Up to 64GB ROM
Main CameraDual rear cameras: 13MP (main) + 120° wide-view
ƒ/2.0 aperture
Main camera sensor OV13855 (1/3.06" sensor size, 1.12um pixel size)
LED flash
0.03s PDAF
Electronic Image Stabilization for shake-free videos
Front Camera8MP front camera
Sensor OV 8856 (1/3.06" sensor size, 1.12um pixel size)
ƒ/2.2 aperture
Softlight Flash
Auto with low-light & HDR features, Beauty, Selfie Panorama, GIF Animation and BeautyLive modes
WirelessIntegrated 802.11b/g/n 2.4Ghz; Wi-Fi Direct
4G LTE CAT4 150/50Mbps (download/upload)
ConnectivityBluetooth® 4.1
Micro-USB 2.0 (supports OTG)
0.3s ultrafast fingerprint unlock, five-finger, 360° recognition
SIM card and SD slotTriple slots (2 x SIM, 1 x micro SD) card, Dual SIM Dual Standby (4G+3G)
Slot 1: Nano SIM (2G/3G/4G)
Slot 2: Nano SIM (2G/3G/4G)
Slot 3: MicroSD card (up to 256GB)
OSAndroid™ 7.0 (Nougat)

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